Odor Relief:  Promotes optimal digestion and helps reduce flatulence.  The Bulldog's digestive system has been described as being "highly active" by fanciers of the breed.  Bulldogs often have a rumbling gut and are subject to flatulence.  BULLDOG 24 promotes optimal digestion and helps reduce flatulence, by means of highly digestible proteins, insoluble minerals, rice as the only starch source, fructo-oligosaccharides and beet pulp.

Special Kibble Shape:  Easier to grasp and to chew.  The Byulldog has a very unusual square-shapped jaw with many of the teeth in a straight line.  This makes it difficult to grasp food, leading to gulping and wasted food.  BULLDOG 24 is easier to grasp and to chew, because of its kibble size, shape and texture specially designed for short-jawed (brachycephalic) breeds.

Skin Protection:  Strengthens the effectiveness of the skin's protective barrier.  The Bulldog's loose folded skin requires special care.  The many skin creases make it susceptible to dermatological diseases.  BULLDOG 24 strengthens the effectiveness of the skin's protective barrier and helps combat epidermal inflammation, by means of its combination of vitamins and amino acids, associated with essential omega 6 and omega 3 fatty acids and zinc.

Tartar Reduction:  The Bulldog's brachycephalic morphology makes it suceptible to tooth and mouth disorders.  This morthology means that it doesn't chew its food very thoroughly, so that tartar builds up quickly.  Tartar Reduction is an innovation that helps maintain optimal bucco-dental hygiene.  The BULLDOG 24 kibble texture has been specially designed to produce a brushing effect that reduces dental plaque formation.  Their formula also includes chelating agents that slow tartar development by fixing the calcium present in the saliva.

If you want a surprise, taste one of these kibbles yourself !    I did....  it's delicious !!!  Which is a refreshing change from all the other dog foods I have tried, which ALL taste like nothing......

Optimum Growth.  Meeting the needs of rapidly growing puppies.  The growth stage of puppies ends at about twelve months.  During this crucial period, their weight at birth is multiplied 40-50 times, which is why they have high nutritional needs.  The energy content of the puppy's food needs to be twice as high as that of a full-grown dog in order to fuel this intense metabilic activity.  Thanks to a high protein content (32%) and optimum energy intake (4244 kcal/kg), MEDIUM PUPPY 32 meets the puppy's high nutritional needs, ensuring good muscle and bone growth.

Digestive Safety.  Taking a puppy's delicate digestion into account.  After weaning, a puppy's digestive system is not fully grown.  It therefore has a reduced digestive capacity, which makes it more delicate than a full-grown dog, especially if it suffers from parasites or stress, or if it gnaws everything it finds.  MEDIUM PUPPY 32 ensures maximum digestive safety thanks to highly digestible proteins, reduced starch content (25%), fructo-oligosaccharides and beet pulp to nourish the intestinal flora.

Optimum Bone Growth.  Ensuring proper bone growth and healthy teeth.  While your puppy is growing, its bones grow and mineralize.  This is also the time when it is growing its final set of teeth.  The right intake of calcium and phosphorus (neither too much nor too little) at this stage is crucial.  MEDIUM PUPPY 32 is perfectly formulated to provide the right quantities of calcium and phosphorus to ensure proper bone growth and strong, healthy teeth.

Immunity Booster.  Between the ages of 4 and 12 weeks, a puppy goes through a crucial period known as the "immunity gap".  The immunity acquired from its mother and the first milk (colostrums) gradually decreases while the puppy's own defenses are not yet fully developed.  Its own immune system is not fully functional until around the age of 15 months, after it has had it's vaccination boosters.  Immunity Booster includes:  ~ a pattented synergetic complex of antioxidants (vitamins E and C, taurine, lutein) to strengthen the immune defense system   ~ mannan-oligosaccharides to stimulate the production of antibodies in the intestinal mucous membrane and limit the growth of harmful bacteria in the intestine   ~ fructo-oligosaccharides for a balanced intestinal flora   ~ essential fatty acids for a healthy coat and skin and for their anti-inflammatory effect on the intestinal mucous membrane   ~ vitamins A and biotin for skin cell growth   ~ chelated zinc for healing and scar formation.

I'm guessing this means puppies should be on PUPPY 32 until they are 15 months old ....  and then go to the Adult food